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Retail Without Boundaries

Omni-channel retailing is upending the way consumers shop and interact with their favorite brands. In response, retailers must redesign their supply chains to meet growing customer expectations in a new retail world without limits.

Supply chain innovation comes in two iterations: reactive and proactive. Reactive innovation is a response to change, including change that an organization didn’t see coming. Proactive innovation is a catalyst for change. When a leading organization gains a competitive advantage through proactive innovation, the rest of the market has to react just to keep pace. […]