Ecommerce

96 articles

Our Best 2018 E-Commerce Articles

A year-end look at the top e-commerce content from Longitudes.

Navigating the choppy waters of digital commerce is arguably the greatest opportunity – and challenge – for businesses of all sizes today. That’s because e-commerce levels the playing field, allowing resourceful entrepreneurs to plug into global supply chains with unprecedented ease. But where do you begin? And how do you avoid the pitfalls that have […]

Our Best 2018 Small Business Articles

A year-end look at the top small business content from Longitudes.

Editor’s note: The past year was hardly lacking for stories on Longitudes. We explored the trends of tomorrow with thought leaders like Richard Branson and Tim Brown. We highlighted upstart businesses that are changing the way we live, work and play. And we showed you how UPS is tapping into its Global Smart Logistics Network to […]

Closing the Delivery Divide

Global consumers are tapping into the power of choice, control and convenience.

Ever heard of the digital divide? It’s the developing gap between people with and without access to computers and broadband – the digital haves and have-nots, if you will.  The proliferation of smartphones and other mobile devices opened another path to the internet for more people, but much work remains to bring the digital world […]

Can Retailers Use this Season’s Returns to Increase Customer Loyalty?

By doing these three things, retailers can get ahead of the influx of unwanted items – and turn returns into a competitive advantage.

The season of holiday shopping is here, and retailers are preparing for record traffic, excited shoppers and peak sales. But are they accounting for the associated influx of returns? In some product categories, return rates can approach 30 to 40 percent – and that number is at an all-time high during the holidays. In a recent […]

Logistics and Fashion: An Unlikely Marriage?

An editor from the "Fashion Bible" talks about the growing role of the supply chain in retail success.

Fashion and logistics don’t seem like they have much in common. But to WWD, they are two sides of the same coin. The Manhattan-based publication, long known as Women’s Wear Daily, wants to cover the intersection of the business of fashion and the logistics behind it. Longitudes spoke with WWD Executive Editor Arthur Zaczkiewicz about […]