Is the quest to obtain perfect optimization causing your business harm?
“All too often the quest to achieve perfect optimization ends with optimization myopia. ”
The pit-bull is a major contributor to an organization’s optimization myopia, which is also a facet of Penny Wise and Pound Foolish.
Let me explain. Businesses need efficiencies. Ways to reduce costs. Ways to automate. Ways to streamline. But all too often in that quest to achieve a perfect optimization scorecard that ticks all of the above boxes, we end up with optimization myopia. This occurs when one part of a “system” optimizes at the expense of another part of the “system.”
Here’s a real example. A Fortune 1000 company’s HR executive called and asked for help looking at his company’s incentive scheme. He claimed, “Everyone is hitting their goals and making their bonus, but the company is tanking! What’s wrong?”
After doing some digging it was easy to see that the organization had cascaded into optimization myopia.
- The firm’s pit bull of procurement was meeting the PPV (Purchase Price Variance) metric. Victory was claimed, and a bonus was paid.
- Downstream in manufacturing, it was quickly realized the new supplier was delivering inferior quality products that slowed manufacturing throughput. That’s catastrophic when you consider they were getting a bonus on throughput of pounds produced per shift. The shift supervisors were clever and decided to optimize manufacturing and created weekly production runs to avoid changeovers. They recovered in time: victory was claimed and bonus was paid.
- Further downstream, the people in distribution were seeing the impact of less frequent product changeovers. They were running out of stock on many items and had excess inventory on others. Unfortunately they were paid a bonus on customer fill rate. So they cleverly got together to solve the problem and created a new policy stating that customer orders would be consolidated and shipped weekly versus daily. This would allow them to restock the slower-produced items. Victory was claimed, a bonus paid.
Bottom line? A focus on separate or individual bottom lines can often backfire, creating optimization myopia. We have to look at the overall Total Cost of Ownership (TCO), or face hitting a virtual priceberg that will bring the whole company to its knees because it is working in cross purposes with itself, trying to optimize for the parts instead of the whole.
The best way to make the right decision on costs, production and pricing for the entire organization is to dot the “i’s” and cross the “t’s” on pricing and value from the get-go, by being aware of the Total Cost of Ownership through a Best Value analysis. Look beneath the surface in order to get a complete picture of the costs involved in any business relationship.
The Vested White Paper, “Unpacking Best Value – Understanding and Embracing Value Based Approaches for Procurement,” has an extensive discussion of TCO and Best Value and how using those tools can help organizations make the correct business and outsourcing decisions, and avoid optimization myopia. The paper is available as a free download on the Vested site.
Vitasek is also the author of The Vested Outsourcing Manual, Getting to We and Vested: How P&G, McDonald’s and Microsoft are Redefining Winning in Business Relationships.
This article first appeared on November 5, 2014 on Vested and was republished with permission.
Click here to read The Five Rules that will Transform Outsourcing, also written by Vitasek
This article was adapted from Vested Outsourcing: Five Rules That Will Transform Outsourcing