Omni-channel

23 articles

3 Affordable Ways to Improve Your Customer Service

With the right formula, you can create and maintain cost-effective customer satisfaction.

From predictive analytics to intelligent chatbots, innovation is paving new ground in customer service. But you don’t necessarily need a flashy (or costly) upgrade to make customers happy. Along with a committed staff, a productive retail environment and a strong handle on what your customers want, here are a few low-cost ways you can take your […]

How 2017 Will Challenge and Reward Retailers

Here are five steps to get ahead for the New Year.

Cooler temperatures, seasonal hiring and final preparations for the holiday shopping season are upon us.  Before we know it, the headlines and water cooler conversations will evolve from this year’s holiday sales to what the New Year will bring. The major storylines shouldn’t be too hard to predict. Online shopping projections, especially mobile, continue to […]

Why This Holiday Season Points to Small Retailer Success

Mobile and local shopping trends level the retail playing field.

Retail giants dominate the holiday sales season. In fact, a mere 10 companies are predicted to account for more than 66 percent of all retail revenue in the final quarter of 2016. But two of this season’s biggest shopping trends — mobile growth and local searches — are creating more opportunities for small retailers to […]

Navigating the New World of Industrial Buying

Caught in a digital tsunami? Here are five ways industrial manufacturers and distributors can ride the wave.

The landscape of industrial manufacturing retail is changing. New market forces are at play, nudging buyers to move away from traditional, channel-centered sales and venture into a world where multiple complementary sales channels operate in tandem – the omni-channel arena. So what’s going on? The rise of online sales has fostered an ever more exacting […]

The Smartphone Is Changing Retailing for Good

Nearly half of mobile users are using smartphones or tablets to make online purchases. Is your retail company ready for the small screen?

Pocket-sized communication devices seem to be taking over our lives — and exercising our thumbs — more than many retailers realize. “The smartphone revolution is under-hyped…more people have access to phones than access to running water,” says Marc Andreessen, entrepreneur, investor and cofounder of Netscape. In terms of time spent, mobile (i.e. smartphone and tablet) […]