Small Business

34 articles

How AI Could Help Small Businesses

What if technology had the power to level the playing field for small business owners?

On a Thursday morning at 5:30, Alex sipped her latte, her elbows atop the service counter. Each day at this time, the sunlight through the front window blanketed her coffee shop, and she enjoyed a few moments of peace and quiet before the morning rush began. With 30 minutes to spare before she corralled her […]

A Candy Entrepreneur’s Sweetest Marketing Advice

Marketing in the B2B space presents distinct challenges. But these 4 strategies could take your business to the next level.

Torie Burke, CEO of Torie & Howard, founded her business in 2010 (launched in 2012) with her business partner, Howard Slatkin. The company sells USDA-certified organic candies via distributors and retailers, with a small portion of sales going directly to consumers via the company’s e-commerce site. Their ultimate goal? To clean up the candy aisle by […]

Building Trust in the Small Business Landscape

Don’t overthink it: Trust remains the greatest currency in business today.

Both UPS and The Hartford spend a lot of time thinking about small businesses. From logistics to insurance — and everything in between — the companies recognize that small businesses are transforming global supply chains and starting to resemble their larger counterparts. We brought together two thought leaders to discuss the small business landscape, opportunities […]

The Family that Works Together …

Why keeping business in the family created a small business sensation.

Kim and Ben Bercaw, parents of Da Bomb Bath Fizzers co-founders Caroline and Isabel, didn’t plan to raise teenage business moguls — it just worked out that way. It wasn’t all luck, however. In fact, the Bercaws nurtured their daughters’ entrepreneurial spirit from an early age. The proud parents explain below how a little hobby […]

Tackling Challenges on the Gridiron and in Small Business

This former professional football player has a new calling: creating a more diverse and inclusive logistics industry.

Thomas Johnson, Sr., reached the pinnacle of sports — a multi-year career in the National Football League. But the former defensive tackle is looking to conquer a new challenge: small business ownership. In addition to mentoring would-be entrepreneurs, he is passionate about spreading diversity and inclusion across the logistics landscape. Here’s how Thomas is adjusting […]